Our Story

The Guys

Simple, like our company name. Just four guys who love beer die. We met our freshmen year at MIT and fell in love with the beautiful game in 2012. Thanks to the pandemic we had the genius idea of starting this company. At first it was a bit, but here we are with a lawyer and no other source of income.

The Goal

Beer die is the best drinking game out there, but it can be hard to find good equipment. We tested our tables, dice, and cups to put an end to this. We never want to see beer die played again on a gray plastic table, with solo cups, or with monopoly dice.

The Mission

"You don't care about the environment? That's f*cked up, man!” An inspiring quote from 21 Jump Street that we took to heart. For us, nothing beats the beach and the ocean. Because of that we decided to create products that reduce the use of plastic in limit our carbon footprint. We also partnered with the Ocean Blue Project who remove 1 pound of trash from the ocean for every $1 donated. We are excited to donate a portion of our sales to this awesome charity and will increase our donations as we continue to grow.

Our Story